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Berlin: Your Business Location

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4 Berlin supplies the world Europe‘s Capital for founders & investors The food delivery service Delivery Hero was founded in 2011 by a handful of young men. Today, the 1000 employees in the Berlin headquarters oversee businesses in 40 countries. Nine food orders per second are processed there. Smartphone Bank N26 N26 was founded in 2013 — reimagining the retail banking experience for today’s mobile lifestyle. The firm has raised a total of EUR 185 million from some of the world’s most well-known investors. It employs more than 430 people and has offices in Berlin and New York. Photos: Stephan Deutsch for the Rainmaking Loft, Unternehmen Fashion for Europe The online fashion shop Zalando was founded in 2008 as a small startup. At that time, the founders were still packing the shoes themselves in their own cellar. Today, the company generates turnover of 4.5 billion and has around 16,000 employees. London Berlin Investment in startups in national and international comparison European city comparison: Berlin and London at the top in 2017 Venture capital in millions of euro Of the top 30 German startups with the highest visibility on the Internet and social media (SR Score), 21 are in Berlin. Paris Stockholm Munich Hamburg Moscow 4.878 2.969 1.973 595 278 230 162

Business Metropolis – Impulses 5 B erlin is the startup center of Europe. Innovative entrepreneurs from all over the world make their way to the German capital. These creative heads turn their visions into successful business ideas and in this way form a dynamic new small and middle-sized enterprise (SME) sector. According to estimates by the Federal Association of German Startups, around 30% of all startups are based in Berlin. Financially strong. In Europe, too, the German capital has long since assumed a leading position. This has been recognized not only by the founders but also by investors in particular. According to a study by Ernst & Young, Berlin companies were able to collect 2.97 billion euros in venture capital in 2017. 2018 also got off to a very strong start with over 930 million euros in the first quarter, of which 475 million went to the Auto1 Group, 135 million to the FinTech company N26, 60 million to solarisBank and 54 million to the Frontier Car Group. This means that four of the ten largest investments in Europe went to Berlin-based companies. companies. Ideas create jobs. Dynamic startups and top-level investors are also successfully stimulating the job engine in the city. The young companies employ an average of 28 employees – in Hamburg or Munich it is less than half. In the last 10 years, a good 47,000 new jobs have been created in the digital economy, with a total of almost 90,000 in 2017 and annual growth rates of 10-15%. This is primarily due to startups. But more and more corporate groups are coming to Berlin with their digital divisions or are establishing them in the capital in the first place. Shaping the future. Startups are powerhouses for ideas, set impulses for the economy and society, and enrich our everyday life through innovation and creativity. But even established companies can benefit from the bubbling ideas, business models and problem solutions. Lively exchange through incubators and initiatives such as the Start Alliance and an effectively networked ecosystem help to transform Berlin into an economic location of the future. Berlin‘s digital economy is growing by 10-15% per year Taking advantage of the upwind. The transformation of Berlin due to the fall of the wall, from a divided city to a magnet for young entrepreneurs from all over the world, is unparalleled but easy to explain. Startups find in the city a modern, well-developed network of many key technologies. Diversity of research, healthcare and creative industries, transport and energy technology, and the service industry have provided an important upwind. It is this interlocking of business, science, and the finance industry that has made sustainable growth possible. Berlin‘s share of total VC financing in Germany 25,4 % E-Commerce 94% Media & Entertainment 92% Sources: Start-up-Barometer Deutschland, Deutscher Startup Monitor Origin of employees 69% Berlin Germany Berlin 22,3 % 22,7 % Number of Employees per startup 29,5 Fin-Tech 55% 5,9 % Software & Analytics 52% Mobility 48% Life Sciences 21% EU countries Non-EU countries With a proportion of 47% foreign employees, Berlin startups are the most international. 11,6 Hamburg 13,7 Munich

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