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Berlin to go, english edition, 02/2018

TALK OF THE TOWN FIT AND

TALK OF THE TOWN FIT AND DELICIOUS Get in great shape with game apps and superfoods – these Berlin examples show you how BOULDERING TODAY, ZUMBA TOMORROW CONCENTRATED HEALTH Healthy eating should be na- EVERYONE CAN LEARN TO JUGGLE PHYSICAL ACTIVITY MADE FUN NUMBERS TO GET YOU GOING DIGITAL FITNESS If you’re into flexibility and variety, tural, simple and honest – but Almost 660,000 members! you’ll be spoiled for choice by it also has to taste good! The Super-slow motion, 360°videos Fitness Race offers the ideal This is the number of members machtfit allows you to organize the sports flat rate from Urban Berlin startup nu3 stands for and Mixed Reality Content – top combination of game app and active in Berlin sports clubs and your company’s health manage- Sports Club. With everything intelligent eating that’s easily to athletes are already profiting real fitness. Users who want to no doubt music to the ears of ment in ways that are attractive, ranging from A for aerobics to Z implement in your everyday life. from technological opportunities get ahead in the game must get the State Sports Federation Ber- up-to-date and effortless. macht- for Zumba, members are invited nu3 offers a wide range of ideas, like these to perfect their move- moving – in real life. The rule in lin (LSB). The LSB is open to all, fit provides a digital health plat- create their own individual work- including natural food products ment patterns. The mobile sports this battle involving up to nine serving to connect people of form that encourages companies out plan by choosing from more and superfoods but also low- academy Mospac is eager to make players is whoever moves the different cultures and ethnic to digitize their health promotion than 50 sports and roughly 1,700 carb products, sports nutrition these technical applications avai- most, wins. The iPhone pedome- origins. Almost 80 member or- activities. Employees can use the training sites across the globe – and health products. Especially lable to the general public enga- ter measures each user’s pro- ganizations are affiliated with platform to book health and fit- and then simply checking in via app. The company offers three different monthly memberships costing between €29 and €99. Spots in courses and team sports can be reserved directly; at fitness studios and climbing gyms, members can check in on-site via a QR code scan without the need for any prior registration. Urban Sports Club was founded in Berlin in 2012 and continues to expand, continuously motivating its members to engage in sports via its largest and most diverse offering of activities. Since being founded, the company has recorded almost one million check-ins. in the case of superfoods, the concentration of nutrients is often much higher than in conventional foods. These nutrients are great for your overall health, for achieving the right weight, for a strong body, for an intact immune system and for a balanced body image. The experts at nu3 consist of ecotrophologists, sports scientists and physicians, among others; the team is constantly on the lookout for new and innovative ideas for their growing range of products, which currently comprises roughly 6,500 items. Founded in 2011, nu3 is active in 24 countries and employs roughly 100 employees. ging in popular and competitive sports. Mospac creates instructional video sequences that present the movements of professional athletes. Users are then able to copy these movements and compare them via split screens and layovers. Gone are the days of lengthy instruction videos; instead, there are short sequences illustrating the movements, ideal even for beginners. Their first online course – “Learn to Juggle – Step by Step” – is already up and running. The Berlin-based artist Alan Blim from Just Juggling shows users how to juggle from one to up to five balls in 25 steps. Photos/Illustration: © Urban Sports Club , ©nu3.de, ©saskisnerdtalk.de, © LSB, © Machfit.de gress and presents it virtually in the game. The players can “run through” famous locations across the world that are recreated – in a comic style and as a 3D landscape – in the app. In Fitness Race, it’s all about physical activity and fun. Instead of doing complicated exercises, the steps we take in everyday life are used to create exciting races. It’s exactly what makes sports fun. the LSB with over 2,400 sports clubs. The largest associations in terms of members are the soccer clubs, followed in second by the Gymnastics and Recreational Sports Federation and the Students Sports Association. The smallest sports clubs in Berlin offer Aikido, water skiing and bowling golf. Thanks to the tremendous work of almost 60,000 volunteers, it is possible for children, adolescents and adults to engage in sports and leisure pursuits in a meaningful and healthy way – something they’ve been doing in the LSB since 1949. ness courses chosen from a nationwide health network. Any existing internal offerings – such as company sports activities and health days – can be effortlessly integrated into the platform. machtfit thus makes it super easy for a company to organize their health management. All health related themes are presented together and are available to all employees at all times. This makes company health management fun while also providing an attractive and easy way to communicate to employees. 22 23

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