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Berlin to go, english edition, 02/2017

  • Text
  • Industry
  • Film
  • Creativity
  • Freedom
  • Liberty
  • Berlin
  • Artists
  • Craft
  • Startup
  • Economic
  • Cities
  • Innovative

TALK OF THE TOWN ty

TALK OF THE TOWN ty monitoring as well as precise target-group-specific interaction with parents employed in the company. Berlin-based DigiSitter received funding from F-LANE, the Vodafone acceleration program for high-potential digital impact ventures focusing on female empowerment, which is also the first European program targeting female tech founders in particular. REDBUBBLE – GLOBAL MARKETPLACE FOR ARTISTS Redbubble.de, the creative online marketplace spotlighting the work of more than 400,000 independent artists, opened its European headquarters in Berlin in 2017. The move signals the company’s increasing focus on international growth. From their offices in Berlin, REDBUBBLE will provide consulting services to artists and clients while also fostering regional marketing and coordinating local production partners. Founded in Melbourne in 2006, the Redbubble marketplace gathers creative minds who sell unique designs on high-quality products, such as clothing, stationery, bags, wall art and more. Redbubble gives its customers a chance to show the world who they really are and what they care about. The company’s goal is to create the largest market for independent artists and thus generate more creativity in the world. SERVICEPLAN OPENS HOUSE OF COMMUNICATION On a site where babies once came into the world, people are today instead giving birth to creative ideas and innovative 16 communication concepts. The Serviceplan Gruppe coordinates its services in Berlin in a “House of Communication” and will soon move into the Charité’s former Women’s Clinic at the Forum Museumsinsel in Mitte. In addition to the Serviceplan agencies, the House of Communication will also be home to Steinbeis University, Mediaplus, Plan.Net, hmmh, Saint Elmo’s and bemorrow, as well as roughly 170 copywriters, art directors, editors, social media experts, designers, developers, PR specialists, sustainability experts and policy consultants. Their direct neighbors include galleries, startups and global players such as Google and YouTube, thus making the creative environment even more inspiring. Plus, the rooftop of the Bauhaus-style building has an unbeatable view. TAYLOR JAMES – CREATIVE PRODUCTION HOUSE OPENS SATELLITE IN BERLIN Daily operations at the Taylor James production house include automobiles created entirely on computers for TV campaigns and perfectly animated individual parts of a luxury watch for a film advertisement. Founded in London in 1999, and now with five satellites across the globe, Taylor James works with clients from several sectors to plan exciting advertising productions and implement them from start to post-production finish. Thanks to its offices in Berlin, clients in Germany are able to easily access the very digital-production expertise that made Taylor James one of the most important global providers in the field. Any agencies or brands looking to unite effectiveness and planning security with maximum quality, creativity and aesthetics in the field of production now have a new address to turn to in Berlin. MARA MEA – FUNCTIONAL & CHARMING DIAPER BAGS mara mea creates products for a new generation of moms and has a clear vision of what today’s women and mothers want their diaper bags, maternity wear and accessories to look like, that is, multifunctional gear with high design standards that will be there before, during and after your baby is in diapers. For mara mea, moms are more than just mothers; first and foremost, they are modern women with expectations relating to design, functionality and wearability. mara mea develops timeless and trendy products to suit exactly these needs. The mara mea team gains inspiration for their individual designs from trips to foreign countries and exploring new cultures. Clear, functional cuts and fine graphic details drawn from Europe combine with extravagant ethnic prints and embroideries from all over the world and guarantee that urban, trendy yet timeless mix that characterizes mara mea.

DID YOU KNOW THAT … Sources: www.berlin.de/projektzukunft | www.berliner-galerien.de | www.berlin.de | www.ibb.de 6,000 … Berlin is one of the most innovative production centers for art? Berlin’s 3,000 exhibitions hosted by 350 galleries and around 100 project spaces represent more that 6,000 artists from all over the world, making Berlin Europe’s largest gallery location. The 100,000 visitors that attended last year’s Berlin Art Week set yet another record. … Berlin’s fashion industry features a total of 2,500 companies? ... and employs 22,800 individuals? The success of Berlin Fashion Week brings the capital over €120 million in additional economic output each season. In January, 200,000 professionals visited the city. From 2009 to 2013, revenue from Berlin’s fashion industry rose 117% to around €3.8 billion. 2,500 … Berlin’s gaming industry is the most productive in Germany? It also shows the strongest growth nationwide. In addition to around 200 companies, Berlin is also home to the industry’s most important associations, institutions and specialized educational centers, making it the industry’s most concentrated and diverse location in Germany. … 2,400 authors from 121 countries have participated in the Berlin International Literature Festival? Since its founding in 2001 by the engineer and cultural manager Ulrich Schreiber, the festival has been one of the key gathering spots for literati from all over the world. Its vast scope spans prose, poetry, conversations with authors, political discussions, literature for young readers and film adaptations of literature. 200 … the Athens on the Spree is the capital of design? In 2006 Berlin was honored by UNESCO as a “City of Design.” Ever since, the design metropolis has been a member of the UNESCO Creative Cities Network, along with cities such as Buenos Aires, Montreal and Shanghai. … Berlin hosts hundreds of music events every day? Over recent years, the city’s influx of large companies, its creative mid-market music scene, its multifaceted club culture and the hundreds of daily performances, concerts and events with international resonance have established Berlin as the music capital of Germany. CITY OF DESIGN 2,400 17

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